It’s not that you’re trying to make the home buying or selling process more difficult. But there are some truths to the real estate business that can make it harder for your clients.
Here are 6 real estate secrets your clients don’t necessarily need to know.
Clients Should Interview Multiple Agents
We just covered the questions prospective clients should ask before choosing a real estate agent. On the one hand, going through the interview process isn’t a lot of fun for the agent in question.
On the other hand, it’s a chance for us to interview them, too. Both client and agent are better off in a relationship that’s a good fit.
We Can’t Offer a Guarantee of a Good Investment
You try tour best to know your market inside and out. And while you can give your clients an idea of how things may go in the future, based on current trends, you can’t say for certain the property will increase in value.
Clients Can Ask to See a Property More than Once
Ideally, your client will fall in love with the first property you show them and sign a contract the same day. And if that happens, you should probably buy a lottery ticket because this is your lucky day. Realistically, clients will want to see a few different properties.
They can even ask to see the same home more than once. Now that’s a real estate secret that we hope most clients never figure out!
There Is No Such Thing as a Dream Home
This is probably the biggest real estate secret we wish our clients would understand! The idea of a dream home–you know, a property that has every possible feature the buyer wants, and that is is priced within their budget–is a myth. There will inevitably be compromise involved.
Pre-Approved Takes Priority
Buyers who are pre-approved are usually priority clients for their real estate agents. If the buyer is pre-approved, then sellers are much more likely to move forward on an offer. And that means the agent is more likely to close a deal in a timely manner.
We Can–And Will–Drop Clients
Nobody likes to talk about this real estate secret, but it’s true that agents can drop their clients with sufficient notice. Sometimes, it’s best to cut your losses with a problematic client.
You might try to refer them to a colleague who can better meet their needs, but once you decide to end your working relationship, you can’t unburn that bridge.
Make sure that you are absolutely certain there’s no other way to resolve the issues you’re experiencing.
